Started on the trail,
not in a boardroom.
A YouTube channel became a business, because we could not find what we were looking for.
What began as documenting real overland travel across the Pacific Northwest quickly turned into hands-on experience: miles logged, gear tested, and systems pushed in real conditions. We purchased and ran our own camper. Used it, modified it, and lived with it.
That exposure revealed a clear gap. Solid campers existed, but the combination of value, quality, and reliable US-based support was hard to find. That gap became Cascadia Overland Co.